Kowszewicz Studio
A new beauty salon website with a self-service content panel, Instagram integration and Google search optimisation.
- Industry
- Beauty & cosmetics
- Timeline
- 8 wks
- Year
- 2026
The challenge
The client had an old, slow WordPress site that needed her constant attention - every portfolio or offer update meant manual work in an outdated panel. The site also wasn't optimised for Google search, so new clients came mostly from referrals rather than online search.
Before and after
How I did it
A modern, fast engine
The old site ran on an outdated, unreliable WordPress build. I rebuilt it from scratch on Next.js - faster to load and far easier to keep up to date.
Instagram integration
The client had to update her portfolio by hand every time something new was ready, and the old, slow admin panel didn't make it easy. I connected the site to her Instagram account - new or hand-picked posts now show up on the site automatically, so she publishes in one convenient place and it reaches everywhere she needs it to.
SEO - Google search optimisation
I built an SEO section into the admin panel so the client could fine-tune every key aspect of search visibility together with me. The result was a clear rise in the number of clients finding the site through Google search.
Results
Scope
- Business website
- Admin panel (CMS)
- Instagram integration
- SEO optimisation
- WordPress migration
more work
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